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Responsive Web Design: 10 Things You Should Know

Responsive Web Design: 10 Things You Should Know

Responsive web design (RWD) has been around since the beginning of the web. While it’s often confused with responsive development, it’s a different approach to creating a site that looks great on all devices.

Designing a website with responsive web design in mind is more than just making sure that your site looks good on mobile devices. It’s more about ensuring you can easily update a website as the technology evolves.

Responsive web design has three key components: a flexible grid system, flexible images and media, and fluid layouts. The best part about responsive web design? The changes it makes to your site aren’t limited to one platform. Whether designing a responsive mobile app, desktop site, or tablet-optimized website, these responsive web design tips will help you achieve a consistent experience for all visitors, no matter their device.

Responsive design is the wave of the future; it’s the new web design standard. It’s more cost-effective for smaller businesses to build a single site that works well across all devices.

What is responsive web design?

what is responsive web design

Responsive web design has been around for a few years. It describes how to use CSS and HTML to create websites and applications that respond to different devices, such as phones, tablets, laptops, desktop computers, TVs, etc. The basic principle is simple – use media queries to alter the website layout according to the user’s device. 

RWD involves adjusting the content and the layout to look good on small screens. It uses two techniques: fluid grids and flexible images. Flexible images allow you to create elements that change size in proportion to the screen size. Fluid grids allow you to create a grid of blocks that automatically expands or shrinks as the browser width changes. Both techniques work together to create websites that adjust to different devices.

How can it be used?

It works by reducing the number of versions required to make the site look the same regardless of the device’s size.

The RWD approach uses CSS media queries to detect the device’s width or height and then apply styles to adjust the page’s appearance accordingly.

In addition, there are two main types of responsive designs. One is mobile-first, and the other is desktop-first.

There are four main elements in Responsive web design:

  1. Media Queries – These determine whether it should apply a style. They set media-specific styles and create a unique layout for each device.
  2. Grid System – This is a visual framework for building layouts. It creates columns of content across a page based on specific breakpoints.
  3. Device Portrait – Responsive web design applies media queries at a different level than traditional web design. Instead of using fixed dimensions, such as 768px wide or 320 pixels tall, Responsive web design applies media queries to the user’s screen size.
  4. Fluid Grids – A fluid grid means the width and height of the element are flexible. When you resize the browser window, the grid adjusts to fit the window.

Responsive web design is one of the most popular web design trends today. With a responsive web design, you only need to write one copy of your site, no matter what device they view it on.

What is the difference between Mobile First and Desktop First?

Responsive web design is becoming necessary for websites because it allows them to adapt to the different screen sizes and devices, including smartphones, tablets, and desktop computers.

A few years ago, desktop first was a trend, but now people are switching to mobile-first because it’s the easiest way to reach your audience.

There is a massive market for mobile apps, which is why mobile-first has become a popular approach.

However, the mobile-first design doesn’t always work well. It requires many resources to develop a mobile app and much time to build one.

But, if you have a website that needs to cater to many mobile users, then mobile first is the better option.

Is responsive web design right for you?

Mobile first vs Responsive Web Design – What is the Difference scaled 1

Web design is one of the most exciting developments in web technology – and it’s changing fast. How we experience and interact with digital information is changing faster than ever. As the world becomes increasingly digital, we want websites to be designed and developed to reflect this change. And this means transitioning to responsive design, which adapts to the screen size of each visitor’s device.

But a responsive design isn’t just about making your website fit the screen – it’s about the design and function of your site that’s important. It’s about creating a great user experience and getting the most out of each second of visitors’ time on your site. With responsive design, your site will look and perform better, making it easier for your visitors to navigate.

As the web becomes increasingly mobile, we want to build websites that respond to how users want to access content and services. We’re using various devices to browse the internet, and we expect a responsive web design to make these devices work seamlessly.

In addition to the benefits of responsive design, there are several advantages of the new responsive web design approach:

  • Increased flexibility and scalability – With responsive design, the site adjusts automatically so you can view it on any device, no matter how small or big.
  • More user-friendly – The website adapts to any screen size with a responsive design. This means less scrolling to find what you’re looking for and less frustration for users.
  • Better performance – With responsive design, the page will load more quickly and consume fewer resources.
  • Easier to update – With a responsive design, you can do updates quickly and easily.
  • More engaging – With responsive design, visitors can read and interact with the website more comfortably, so they stay longer on the site and spend more time browsing.
  • More affordable – Responsive design allows you to save on costs associated with building a separate site for each device.
  • Easier to use – Responsive design allows the same site to work on multiple devices with minimal coding.
  • More flexible – Responsive design is a simple way of making your site more flexible.
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So what should you consider before deciding whether responsive web design is right for you?

Building a responsive website depends on your business’s nature, target audience, and goals.

Here are some questions to ask yourself:

  • Are you selling products or providing services?
  • What kind of website do you want to create?
  • What kind of user experience do you want to provide for your customers?
  • Are you looking to increase traffic to your website?
  • What is your budget?
  • Are you a one-person operation, or do you have other staff working on-site?
  • How much control do you have over the design of the website?

Once you’ve answered these questions, the next step is to discuss the options with your web designer and decide what’s best for you.

The Pros and Cons of Responsive Web Design

responsive website design services

Web designers need to know how to balance the pros and cons of responsive web design. There is much technology behind it, and we want to ensure that we do our best for our clients. We create responsive websites to ensure the user experience remains the same across mobile phones, tablets, laptops, and desktops.

The pros of responsive web design are numerous, but the cons aren’t that many. As long as the website is optimized and well-made, there should be no problems. The website will appear the same on all devices. 

Responsive design is an excellent way to create a one-page website. With this approach, you can create one template for the website, which you can then use on all types of devices. It is the best way to save money, and it is easy to update content and add new pages.

The disadvantages are relatively minor but can be a pain for web designers. There is a lot of coding behind it, which is time-consuming. There are also extra costs associated with it. You must use CSS media queries to ensure the layout looks good on different devices. That can get complicated. In addition, it is always best to think of the content when making a responsive site first. You shouldn’t just create a website that looks good on mobile devices.

It’s essential to look at all the pros and cons of responsive web design and decide whether you would use this approach or stick with non-responsive design. Responsive web design is a good option if you have a limited budget, and it is an excellent way to make a website that works on all types of devices.

Choosing a Framework for Your Website

Choosing a framework is not an easy task. It’s a very technical decision that should be taken by a programmer and not by someone who doesn’t know much about programming. This section will cover a few crucial points that can help you choose a framework for your next project.

What is a web framework?

A web framework is a set of tools and processes to build a web application. This means you will use a framework to create your application’s front-end (i.e., client-side) parts, like a form or a data table. A framework includes back-end (server-side) processes, like database connectivity, user management, session management, and more. Frameworks can include templating systems, JavaScript libraries, CSS frameworks, and more. You can think of frameworks as a way to reduce the work required to build a web application because they do most of the heavy lifting.

A web framework can take different forms, depending on how you want to build your application. They can be as simple as a single command line script, or they can be very complex applications. Regardless of your chosen framework, you’ll need to consider several factors. Let’s take a look at them.

The main difference between the two frameworks we’re going to discuss is that one provides you with a basic set of features that you can customize, while the other provides you with a set of pre-defined features that you can’t customize.

WordPress and Bootstrap

One of the most accessible frameworks to start with is WordPress. This full-featured framework is designed to make building a site quick and easy. The reason why we chose WordPress is that it is a prevalent choice, and it has much pre-built functionality.

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As you can imagine, this framework is excellent for creating a basic, static site, like a blog. It also works well for sites that only require a small number of pages or posts.

WordPress also comes with a set of templates that you can use to get started with your website. These templates include all the elements needed to create a basic website, like a header, footer, sidebar, etc.

WordPress also comes with a built-in blogging engine. This makes writing, managing posts, and managing comments easier. This is perfect for sites that require users to share their thoughts.

You can also use WordPress to build a full-blown website. However, if you’re looking for something a little more powerful, we recommend using a pre-built framework, like Bootstrap.

Bootstrap is a free, open-source HTML, CSS, and JavaScript library that makes it easy to prototype and build web interfaces quickly. It has many components, making it easy to use in your projects.

The Pros and Cons of Bootstrap

bootstrap social

Bootstrap is a powerful toolkit for building responsive websites. It is free and open source and built by the folks at Twitter. It has been used by many well-known websites such as WordPress, Wikipedia, and Pinterest in recent years.


  • Free
  • Fast to setup
  • Elegant
  • Good support


  • Very basic
  • Limited features
  • Unsupported by many hosting providers
  • No UI libraries
  • No designer community
  • No themes
  • No grid system

I would not recommend using this template for a complex website such as an eCommerce site or a company website that needs more customization. However, this would be an excellent choice for creating an informational website, portfolio website, personal blog, etc.

Bootstrap can be a great option if you are interested in building your website and want a quick start.

Creating the Right Visual Experience

Creating the right visual experience in a responsive web design should be considered carefully. It has many aspects, such as how the site looks on various devices and what the user sees and feels.

Some tools allow you to measure the performance of your website, but they do not tell you how your website looks.

For example, if a user has a slow connection, they may not like your site’s display on their mobile phone because the loading speed is too slow.

We know that users want to be able to use a website even when their connection is slow. That’s why we should ensure that the site loads quickly on a slow internet connection.

The first step is to test your site on a mobile device. In addition, some tools help you see how your website looks on different screen sizes.

The Google Webmaster Tools offers you a detailed analysis of the factors that affect the speed of your site. We’ll tell you how to check if you’re meeting the standards.

You need to create a separate style sheet for the mobile version of your website so it’s easier to load it.

The last step is to get a report about the overall performance of your website, including its speed and speed on various devices. You need to pay attention to the results that you get.

Here is a list of tools that will help you to make a great website:

Google PageSpeed Insights

PageSpeed Insights checks the performance of your website and gives you an overall score. If you get a good score, it means that your website is performing well and that it loads quickly.

Check if the site is optimized for mobile devices.


Lighthouse analyzes the performance of your website. It looks at the website’s performance and the performance of the website’s user interface.

It tests the site’s performance using five main categories: Speed, UI, Content, Accessibility, and SEO.

Lighthouse tells you which you can improve areas of your site. You can use these recommendations to improve your website.

Yandex Metrica

Yandex Metrica gives you a detailed analysis of the factors that affect the speed of your site.

You can get an overall score, which will tell you how fast your site loads. This tool helps you to find out whether your site is mobile-friendly.

How to Integrate Responsive Design with SEO

mobile site vs responsive design

In today’s era, responsive web design has become necessary for every website, whether small or large. This is because the demand for smartphones and tablets has increased, resulting in many people accessing websites using different devices.

SEO experts say it is one of the best ways to increase your traffic and rankings in search engines. But is responsive web design compatible with SEO?

To know the answer to this question, you must first understand the basics of SEO. Then you can apply it to responsive web design.

What Is SEO?

The acronym stands for Search Engine Optimization. SEO is a process by which the web developer ensures that the website is optimized for search engine bots. This ensures they can rank the website at the topmost position in the search results.

SEO is based on the following four factors:

  • On-page optimization
  • Off-page optimization
  • Technical optimization
  • User experience optimization
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Now let us look at each of them in detail:

On-Page Optimization:

This refers to the process of improving the quality of the content on your website. The content should be unique, easy to read and should contain relevant keywords.

Off-Page Optimization:

This is done by getting links from other websites. These links help to improve the rankings.

Technical Optimization:

This refers to the coding process. It involves using the correct HTML tags, CSS codes and other related things to make your website look good.

User Experience Optimization:

This refers to the way your website looks to the users. It should be clear, simple and should include a user-friendly interface.

Managing Fonts, Images, and Media

In a responsive web design, we need a proper web page structure. In this section, we will discuss the fonts, images, and media.

Responsive web design involves designing a mobile-friendly web page. We must ensure that the web page has a proper structure for different screen sizes.


The fonts are one of the essential elements of the web page. All the websites need to use a specific font for the text. Nowadays, almost all websites use a web-safe font like Arial.

Many web-safe fonts are available, but the problem is that they don’t look good in different screen sizes. This is why we need a responsive web design. We need to create a font stack for each device. There are lots of tools available to do this task. You can use Google’s web font generator tool for this purpose. It provides you with all the web-safe fonts, so you don’t need to spend much time getting the right font for your website.


Images are one of the most critical elements of any website. The images should be appropriately selected to be used on the website. You should use the images in such a way that they are well-designed and attractive.

When designing a website, you need to use an image of the correct size. You should use the image in such a way that it can fit on different screen sizes. For this purpose, you need to use responsive images. You can use the responsive image tool to resize the images. You can also use the responsive image generator tool for this purpose.


Media is one of the most critical elements of a website. You can use the media in different ways. Some of them are videos, audio, images, and slideshows.

A responsive web design is a significant part of a website. You need to understand the importance of this and use it properly.

How to Integrate Responsive Design with CMS Systems

responsive website builder

The first thing you’ll need to do is make sure your CMS system can handle RWD. Many CMS systems don’t have built-in support for the RWD approach, which may require a little work to enable RWD. If this is the case, the developers behind the CMS should be able to guide how to integrate RWD into your website.

Next, you’ll need to ensure your website’s theme can support RWD. Generally, most themes are not designed with RWD in mind. You’ll need to identify the theme you want to use and see if it’s compatible with RWD. In some cases, you may be able to use a child theme, which is a subtheme that inherits its style from the parent theme. You can also create your own RWD-enabled WordPress child theme.

Once you know which theme you’re using and whether it supports RWD, it’s time to get down to business. First, it’s essential to understand how the theme handles RWD. 

You can do this by checking the theme’s documentation. Some themes, like Genesis Framework, provide detailed information on implementing RWD. The theme will sometimes include pre-built CSS rules to help you achieve the desired results.

Regardless of the theme you’re using; once you have a basic understanding of how the theme handles RWD, it’s time to start designing for RWD.


To design for the web, you must consider the many screen sizes of mobile devices, tablets, laptops, and desktops. The web has become more than just a way to share information and interact with your audience; it’s become the central hub for almost everything we do online. 

A robust mobile web presence is crucial for success, whether selling products, services, or building a brand. Mobile-first web design ensures that your audience always has access to the content they crave. That’s why it’s called responsive web design.

Learn more about responsive design, our approach, and our process to build sites that adapt to all devices.

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