communitized brand identity

Communitized

Communitized is geo-local social networking site for neighborhoods and groups.

Originally developed in 2011, the CEO got back in touch with DDCo to update the brand visuals and refresh their identity for a strategic relaunch.

We retained the original concept, but tightened and rounded the typeface to display better on mobile devices.

A tweaked color palette alongside a brand pattern and gradient were developed to retain consistency across all media.

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